Fractional CMO · Dubai, UAE
Senior marketing leadership, on demand.
Strategic marketing support to help your business grow, without the cost of a full-time hire. Fractional, contract or project-based.
18 years across
Fintech
Payments
Digital assets
Consumer technology
UAE · GCC · Africa · UK · EMEA
Services
Support at every stage.
Pick one piece, or let me run the lot. Each starts with what your business actually needs.
Strategy
Where your budget should actually go.
- Marketing audits
- GTM planning and positioning
- CRM and sales alignment
- Attribution and analytics
Planning
A plan your team can actually run.
- Campaign and launch plans
- Content, SEO and AEO
- Website planning and build
- Product marketing
Activity
The work that gets it done.
- Demand gen and ABM
- Paid search and social
- Social media management
- AI-native content
Events & trade shows
Plan it, fill it, follow it up.
- Masterclasses and launches
- Event promotion in the UAE
- Trade show stand and location
- Pre-show to post-show ROI
Marketing works when it's grounded in strategy and backed by real execution. Get it wrong, and it's wasted spend.
Let me help you get it right
Meet Ash
I'm Ash.
A fractional CMO based in Dubai. I build marketing functions, align them with sales, and stay hands-on enough to make the plan happen.
Marketing that delivers. Every time.
More about meHow I work
Fractional, contract or project-based.
Senior support that flexes to what you actually need, from a one-off audit to an embedded Head of Marketing.
Marketing audit
An independent review with prioritised recommendations.
Fractional CMO
Ongoing senior leadership for a set number of hours each month.
Contract leadership
An embedded Head of Marketing for a defined period.
Project work
A fixed scope and end date, from a launch to a trade show.
Let's harness the power of marketing.
Tell me where your business is, and I'll suggest the right place to start.